Product
Motorcycling is an emotional experience for every rider. The connection between rider and bike must be close and therefore the new BMW Motorrad Interfaces need to translate this thrill into clean visuals. It was our job to animate the interfaces and edit a brand movie to help with the launch of the new product. The new UIs have been introduced successfully since then and we are proud to be part of a team of designers and engineers who developed these new visuals.
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
Together with DW we created these modern digital User Interface animations for BMW Motorrad.
